Impacto económico del COVID-19 en las ventas de la empresa DLG MODA SAC., Trujillo 2018-2023
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Date
2024
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Universidad Nacional de Trujillo
Abstract
La presente tesis tuvo como objetivo principal determinar el impacto económico del COVID-19 en las ventas de la empresa DLG MODA SAC. de la ciudad de Trujillo 2023. La presente investigación es de tipo descriptivo-explicativo, no experimental de corte longitudinal. La muestra estuvo conformada por 178 clientes de la empresa; las técnicas de recolección de datos fueron la encuesta, entrevista, análisis documental (reportes ventas 2018-2023). El problema de investigación formulado fue: ¿Cuál es el impacto económico del COVID-19 en las ventas de la empresa DLG MODA SAC de la ciudad de Trujillo, 2018-2023? Los resultados obtenidos han permitido realizar la discusión correspondiente, llegando a demostrar la hipótesis planteada "El impacto económico del COVID-19 en las ventas de la empresa DLG MODA SAC. de la ciudad de Trujillo 2018-2023 es negativo. De acuerdo a los resultados obtenidos se concluyó que: el impacto económico del COVID-19 sobre las ventas fue negativo en la empresa DLG MODA SAC. 2018-2023, respecto a las dimensiones del impacto económico pudimos identificar que a lo largo de los últimos 5 años la empresa se vio afectada en sus niveles de venta desde quincena de marzo del 2020, hasta marzo del 2021.
The main objective of this thesis was to determine the economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo 2023. This research is descriptive-explanatory, not experimental and longitudinal. The sample was made up of 178 clients of the company; The data collection techniques were the survey, interview, and documentary analysis (sales reports 2018-2023). The research problem formulated was: What is the economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo, 2018-2023?. The results obtained have allowed the corresponding discussion to be carried out, demonstrating, the validity of the hypothesis proposed "The economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo 2023 is negative. According to the results obtained, it was concluded that: the economic impact of COVID-19 on sales was negative in the company DLG MODA SAC. 2018-2023, regarding the dimensions of the economic impact we were able to identify that throughout the last For 5 years, the company was affected in its sales levels from the fortnight of march 2020 to March 2021.
The main objective of this thesis was to determine the economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo 2023. This research is descriptive-explanatory, not experimental and longitudinal. The sample was made up of 178 clients of the company; The data collection techniques were the survey, interview, and documentary analysis (sales reports 2018-2023). The research problem formulated was: What is the economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo, 2018-2023?. The results obtained have allowed the corresponding discussion to be carried out, demonstrating, the validity of the hypothesis proposed "The economic impact of COVID-19 on the sales of the company DLG MODA SAC. of the city of Trujillo 2023 is negative. According to the results obtained, it was concluded that: the economic impact of COVID-19 on sales was negative in the company DLG MODA SAC. 2018-2023, regarding the dimensions of the economic impact we were able to identify that throughout the last For 5 years, the company was affected in its sales levels from the fortnight of march 2020 to March 2021.
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HUMANITIES and RELIGION::History and philosophy subjects::History subjects::History