La cultura financiera y su efecto en la situación económica financiera de la empresa Inversiones Urisa SAC, Trujillo 2019 – 2020
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Date
2021
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Volume Title
Publisher
Universidad Nacional de Trujillo
Abstract
El presente trabajo de investigación tiene como objetivo determinar el efecto de la cultura financiera en la situación económica financiera de la empresa inversiones URISA SAC, Trujillo 2019 - 2020. Esta investigación es tipo cuantitativo no experimental porque no se manipularon las variables de la investigación. La muestra está definida por colaboradores de la empresa, las técnicas empleadas son: aplicación de encuestas y análisis económica- financiera de la empresa 2019-2020. El nivel de cultura financiera es regular, mediante la encuesta se evidencia que los colaboradores de la empresa carecen de educación financiera, se propuso un planeamiento que permita obtener un buen nivel de cultura financiera. Se analizó los ratios financieros ya que estas herramientas permiten a la gerencia como analizarlas y tomar decisiones. Se evaluó los estados financieros para determinar las variaciones de los ítems y se realizó un análisis vertical para conocer como es la composición de la estructura financiera de la empresa en relación con el periodo anterior. Se recomienda a la gerencia general desarrollar indicadores que permitan realizar el análisis de la situación económica financiera, también capacitaciones constantes a sus colaboradores sobre cultura financiera y analizar los informes mensuales para evaluar como esta su empresa
ABSTRACT The present research work aims to determine the effect of financial culture on the financial economic situation of the investment company URISA SAC, Trujillo 2019 - 2020. This research is a non-experimental quantitative type because the research variables were not manipulated. The sample is defined by employees of the company, the techniques used are: application of surveys and economic-financial analysis of the company 2019-2020. The level of financial culture is regular, through the survey it is evidenced that the company's employees lack financial education, a planning was proposed that allows obtaining a good level of financial culture. Financial ratios were analyzed since these tools allow management to analyze them and make decisions. The financial statements were evaluated to determine the variations of the items and a vertical analysis was carried out to know how is the composition of the financial structure of the company in relation to the previous period. It is recommended that the general management develop indicators that allow the analysis of the economic and financial situation, also constant training for its collaborators on financial culture and analyze the monthly reports to evaluate how your company is doing.
ABSTRACT The present research work aims to determine the effect of financial culture on the financial economic situation of the investment company URISA SAC, Trujillo 2019 - 2020. This research is a non-experimental quantitative type because the research variables were not manipulated. The sample is defined by employees of the company, the techniques used are: application of surveys and economic-financial analysis of the company 2019-2020. The level of financial culture is regular, through the survey it is evidenced that the company's employees lack financial education, a planning was proposed that allows obtaining a good level of financial culture. Financial ratios were analyzed since these tools allow management to analyze them and make decisions. The financial statements were evaluated to determine the variations of the items and a vertical analysis was carried out to know how is the composition of the financial structure of the company in relation to the previous period. It is recommended that the general management develop indicators that allow the analysis of the economic and financial situation, also constant training for its collaborators on financial culture and analyze the monthly reports to evaluate how your company is doing.
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Keywords
Cultura financiera, Ratios financieros, Indicadores económicos