Factores que limitan la gestión eficaz de la DIRCETUR Cajamarca, para el desarrollo del turismo regional
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Date
2020
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Universidad Nacional de Trujillo
Abstract
El objetivo del presente trabajo de investigación titulado “Factores que limitan la gestión eficaz de la Dircetur Cajamarca, para el desarrollo del turismo regional”, es demostrar que en la acción y efecto de administrar el turismo la Dirección Regional de Comercio Exterior y Turismo de Cajamarca se encuentra con factores que dificultan su gestión eficaz, radicando principalmente en la inadecuada organización institucional y la débil gobernabilidad de la entidad. La investigación determinó que la organización estructural de la Dircetur - Cajamarca se encuentra desfasada debido a que cuenta con instrumentos de gestión elaborados desde hace más de una década, tiempo en el cual la normatividad y el sector turismo ha cambiado, además la institución es altamente jerárquica para la toma de decisiones. Así también, el personal nombrado de Dircetur tiene un nivel de conocimiento regular de los documentos de gestión debido al tiempo de trabajo en la institución y la familiaridad de los mismos y el personal contratado tiene un conocimiento limitado debido al poco tiempo de trabajo en la organización y al no recibir un proceso de inducción. Asimismo, las competencias o habilidades que posee el personal como la coordinación, trabajo bien hecho, dinamismo, sociabilidad, aprendizaje rápido, compromiso, responsabilidad, sociabilidad y empatía como competencias para llevar a cabo el cumplimiento de sus objetivos, se ven influenciadas por el estado laboral del trabajador. Por otro lado, en cuando a la gobernabilidad de la Dircetur Cajamarca, se evidencia que el nivel de satisfacción del trabajo que realiza el personal de Dircetur – Cajamarca, un 75 % de las organizaciones relacionadas al sector turismo de Cajamarca opina que está regularmente satisfecho con el trabajo de la institución y otro 25 % afirma que está satisfecho con el trabajo de Dircetur. En cuanto a la participación de las organizaciones relacionadas al sector turismo en la formulación e implementación de políticas públicas se concluye que existen espacios de coordinación público – privado para la elaboración conjunta de políticas públicas, empero existen limitantes en la aplicación de las mismas debido a que los actores claves tiene una visión limitada de su rol en el desarrollo del turismo en Cajamarca, Sobre la limitada implementación de políticas regulatorias a sus administrados se ha identificado que su evasión se centra principalmente al momento de iniciar procesos sancionadores a sus administrados, afectando la confianza en la gobernabilidad de la Dirección Regional, debido a que no se siente el principio de autoridad para poner orden dentro del caos. Para ésta investigación se emplearon los métodos científicos como : El método etnográfico, que permitió describir las acciones del personal de la Dircetur y de los líderes de los gremios del sector turismo en el cumplimiento de sus funciones; el método analítico – sintético que ayudó en conocer las variables de la organización institucional y la gobernabilidad de la Dirección Regional ; el método funcionalista que permitió descubrir las funciones de los diversos elementos que intervienen en la estructura de institución, permitiendo explicarla; el método estructuralista , para conocer la estructura de la organización permitiendo describir el proceso de trabajo y su visión de desarrollo de Cajamarca como destino turístico. Y, por último, el método estructural – funcionalista para determinar las funciones de la estructura de administración de la Dirección Regional y explicar cómo se relaciona con el desarrollo del turismo en Cajamarca
ABSTRACT The objective of this research called “Factors that limit the effective management of Dircetur for Cajamarca tourism development”, is to show that, in the action and effect of managing tourism, the Regional Direction of Foreign Trade and Tourism of Cajamarca has factors that hider its effective management, mainly lies in the inadequate institutional organization and weak governance by the entity. The research determined that the structural organization of the DIRCETUR Cajamarca, is out of date, due to the fact that it has management instruments developed for more than a decade, time in which regulations and the tourism sector have change, further the institution is highly hierarchical for decision making. So too, appointed staff of DIRCETUR has a regular level of knowledge, due to the working time in the institution and the familiarity of them. The staff has a limited knowledge of management documents due to short working time in the organization and not a lack of institutional induction process. Likewise, the staff maintains that they have a skill such as coordination, job well done, dynamism, sociability, fast learning, commitment, responsibility, sociability and empathy as competencies to carry out the fulfillment of their objectives. On the other hand, referring to the governance of the DIRCETUR Cajamarca, is evidenced in the level of satisfaction with the work carried out by the staff of DIRCETUR- Cajamarca, 75 % of the organization related to the Cajamarca tourism sector, believe that they are regulary satisfied with the institution´s work, and the 25% are satisfied with Dircetur´s work. Referrer the participation of organizations related to the tourism sector in the formulation and implementation of public politics, it is concluded that there are public – private coordination spaces for the development of public politics, but implementation of them by the effect of a limited view of Cajamarca tourism development leaders. On the limited implementation of regulatory policies for its managed, the problems are mainly at the time of initiating sanctioning processes against its managed, affecting confidence in the governance of the DIRCETUR, because the principle of authority to bring order out of chaos is not felt. In this investigation, scientific methods such as: The ethnographic method, wich made it possible to describe the actions of the DIRCETUR staff and the leaders of the tourism sector unions in the fulfillment of their functions; the analytical -synthetic method that helped to know the variables of the institutional organization and the governance of the Regional Direction: the functionalist method that allowed discovering the functions of the various elements that intervene in the institutional structure, allowing to explain it; the structuralist method, to know the structure of the organization allowing to describe the work process and its vision of development of Cajamarca as a tourist destination. And finally, the structural-functionalist method to determine the functions of the administration structure of the Regional Direction and explain how it relates to development of tourism in Cajamarca
ABSTRACT The objective of this research called “Factors that limit the effective management of Dircetur for Cajamarca tourism development”, is to show that, in the action and effect of managing tourism, the Regional Direction of Foreign Trade and Tourism of Cajamarca has factors that hider its effective management, mainly lies in the inadequate institutional organization and weak governance by the entity. The research determined that the structural organization of the DIRCETUR Cajamarca, is out of date, due to the fact that it has management instruments developed for more than a decade, time in which regulations and the tourism sector have change, further the institution is highly hierarchical for decision making. So too, appointed staff of DIRCETUR has a regular level of knowledge, due to the working time in the institution and the familiarity of them. The staff has a limited knowledge of management documents due to short working time in the organization and not a lack of institutional induction process. Likewise, the staff maintains that they have a skill such as coordination, job well done, dynamism, sociability, fast learning, commitment, responsibility, sociability and empathy as competencies to carry out the fulfillment of their objectives. On the other hand, referring to the governance of the DIRCETUR Cajamarca, is evidenced in the level of satisfaction with the work carried out by the staff of DIRCETUR- Cajamarca, 75 % of the organization related to the Cajamarca tourism sector, believe that they are regulary satisfied with the institution´s work, and the 25% are satisfied with Dircetur´s work. Referrer the participation of organizations related to the tourism sector in the formulation and implementation of public politics, it is concluded that there are public – private coordination spaces for the development of public politics, but implementation of them by the effect of a limited view of Cajamarca tourism development leaders. On the limited implementation of regulatory policies for its managed, the problems are mainly at the time of initiating sanctioning processes against its managed, affecting confidence in the governance of the DIRCETUR, because the principle of authority to bring order out of chaos is not felt. In this investigation, scientific methods such as: The ethnographic method, wich made it possible to describe the actions of the DIRCETUR staff and the leaders of the tourism sector unions in the fulfillment of their functions; the analytical -synthetic method that helped to know the variables of the institutional organization and the governance of the Regional Direction: the functionalist method that allowed discovering the functions of the various elements that intervene in the institutional structure, allowing to explain it; the structuralist method, to know the structure of the organization allowing to describe the work process and its vision of development of Cajamarca as a tourist destination. And finally, the structural-functionalist method to determine the functions of the administration structure of the Regional Direction and explain how it relates to development of tourism in Cajamarca
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Keywords
Gobernabilidad en el turismo, Gestión del turismo, Desarrollo turístico